Build
We build patient registration pathways, annual health check conversion programmes, and the digital infrastructure, from website to booking system to follow-up, that turns first appointments into long-term registered patients.
For Private GP Practices· Private practice · US & UK
More registered patients who stay for years, not just for the appointment they can't get on the NHS.
Private GP is a relationship business built on continuity, trust, and the sense that your doctor genuinely knows you. Patients who find this are intensely loyal and refer their families.
We build the acquisition and retention systems that grow your registered list with the patients who value long-term private GP care, not one-off appointment seekers.
Get a growth audit for your private GP practiceWe've spent time in your world. Here's what we know about it.
Annual health check packages are your highest-leverage entry product
Patients who register for a comprehensive annual health assessment are more likely to maintain a long-term private GP relationship than those who register for episodic care. The health check is both a service and a conversion pathway.
New mover and new employer audiences convert to registered private GP patients at very high rates
Professionals who have recently moved to a new city or started a new role are actively looking for a private GP and are in a high-openness-to-switch moment. Practices with visibility in this moment acquire loyal, long-term patients at low cost.
Employer corporate health packages are a high-value B2B acquisition channel most private GPs ignore
Employers seeking private healthcare for senior staff represent a scalable revenue stream. A structured B2B marketing programme for this audience operates entirely differently to patient-facing marketing and most practices have never tried it.
Patients leaving NHS dentistry are actively looking for a private GP equivalent
The cultural shift toward paying for healthcare that matches NHS shortfalls has created a growing audience of patients who are newly open to private GP registration. The moment they start searching is your best acquisition window.
What private GP practice owners and managers say when they contact us.
“We get a lot of one-off appointment bookings but our registered patient list isn't growing the way it should be.”
“I want to grow our corporate health offering but I've never done B2B marketing and I don't know where to start.”
“We're in a wealthy area with huge potential but we don't have a systematic way to reach the patients who are most likely to register.”
“My practice is full but it's full of the wrong mix. I want more registered patients and fewer episodic.”
What a system built for your practice looks like.
Grow
We develop your local acquisition presence for private GP search terms, build a B2B corporate health programme, and create the new-patient experience that registers episodic patients into long-term relationships.
Brand
We build a practice brand that communicates the private GP experience your ideal patients are looking for, continuity, accessibility, and clinical depth, in a way that makes you the obvious choice.
We've done this before. Here's the closest proof we have.
The Kensington Medical Practice
“The corporate health programme was the biggest revenue development we'd made in five years. Three employer contracts in the first six months, and the individuals from those companies started registering privately too.”
- +3Corporate health employer contracts
- +48%New patient registrations
- -38%Episodic-to-registered patient attrition
A thriving private GP practice is built on registered patients who stay. Let's build your list.
Start with a free practice audit. Tell us about your practice in 45 minutes we'll show you exactly where patients are falling through the gaps, and what a system built for your specialty would look like to fix it.
No packages. No pitch. A conversation built around your practice.
